The Hong Kong International Film & TV Market (FILMART), which claims to be the largest film and television content trading platform in Asia, will be held online this year in view of the COVID-19 outbreak and related international travel restrictions.
FILMART Online will help reinvigorate the film industry by giving players the chance to showcase titles and productions – on a dedicated company page targeting buyers.
Being held from 26 to 29 August by the Hong Kong Trade Development Council (HKTDC), the platform will help connect personally with buyers – through a virtual meeting platform, equipped with high-quality video conferencing and built-in messaging centre. It will also stream trailers and videos – with DRM encryption, individual watermark and time-limited screener authorisations – measures designed to safeguard exhibitors’ valuable video assets.
It will include join seminars, content showcases, business dialogues and events – which will provide updates on the latest market tips, trends and technical know-how crucial for post-pandemic business development.
FILMART Online allows industry buyers to gain access to FILMART’s vast database of industry contacts and source content from over 500 exhibitors worldwide, including Mainland China, Korea, Singapore and France.
Participants can also enjoy around 2,000 titles and various webinars and content showcases via the online platform.