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Hindi publishers are adapting new technology

Trends have changed and people don't tend to lean towards literary stuff. They want books on personality development, marketing management and self-help books.

Trunk calls to mobile — the journey from dumb to smart phones

There was a time there were many barriers for people who wished to communicate. People had to book trunk call and patiently wait for the operator to connect to the other party. There was no privacy; technically the operator could eavesdrop on the entire conversation. Then came the PCO. But people still had to walk a little distance away from their homes. The mobile phone now has transformed everything where it does not matter whether you are lying on bed or in the toilet-- it’s possible to communicate without any barriers of time, space or distance.

Does love help build loyalty and sell brands? -I

It's a game of love at first site. Today, only brands that people love can survive. Every brand has three seconds to make the customer fall in love. The big question therefore is - how to make the customer love your brand more than the competitor’s product

Budget 2021 showcases India’s self-belief; industry responds positively

As far as the general sentiment in the business community is concerned this year’s Budget reflects a feel of reality and showcases India’s self-belief....

Budget 2021 – many voices, similar sentiments – 1

Prime Minister Narendra Modi said that the Budget carries a vision of Aatamnirbharta and inclusion of every citizen and section.

Budget 2021 – many voices, similar sentiments – 2

Presenting the first ever digital Union Budget, Union Minister of Finance and Corporate Affairs Nirmala Sitharaman said that her budget would herald the dawn of a new era – one in which India is well-poised to truly be the land of promise and hope.

Budget 2021 – many voices, similar sentiments – 3

The biggest question in everyone’s mind of is -- would Nirmala Sitharaman’s first-ever digital Budget transform India into a land of promise and hope?

Budget 2021 – many voices, similar sentiments – 4

The moot question in everyone’s minds today is - has the economist turned India’s first full-time Finance Minister Nirmala Sitharaman surpassed her last two budgets in a row?

Budget 2021 – many voices, similar sentiments – 5

In his remarks after the Union Budget was tabled in the Lok Sabha, Prime Minister Narendra Modi said that the Budget carries a vision of Aatamnirbharta and inclusion of every citizen and section.

Eat right India among top visionaries selected by Rockefeller Foundation

Eat Right India is aligned with various Government flagship programmes such as POSHAN Abhiyaan, Anemia Mukt Bharat, Ayushman Bharat and Swacch Bharat Abhiyaan.

Indian agriculture: positive signs of recovery post-pandemic- FSII

Interestingly, the cultivation of the majority of Rabi crops has brought good news as the area under cultivation has seen an increase of 2.86 per cent this Rabi season. Area sown under wheat has increased by 2.95 per cent year-on-year in Rabi 2020-21 to 34.63 million hectares. For rice, the increase is over 16.63 per cent. All this shows the resilience of the Indian agriculture sector.

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